I make it my mission on Florence Finds to share with you any particulary great thing that I may have found and whilst John Frieda Luxurious Volume Thickening Blow Dry Lotion
I first stumbled across it recently on Liberty London Girl where Sasha Wilkins (LLG herself) had extolled its virtues (after her Diesel fashion shoot) in assisting with the perfect bouncy New York style blow dry she loves. I’m afraid we both may be a little behind the times however as when I mentioned it to my Mum she said that she and my sister had tried it a couple of years ago! So do accept my apologies if I’m preaching to the converted.
After my recent hair cut, I realised that when you have a chin length bob, it needs a bit of va-va-voom to stop the helmet hair look, particularly as the day goes on. I have plenty of hair but it is fine and although it blow dries straight easily enough, it does like to lie down on my head. Volumising product is a must.
So I headed down to Boots and picked up a trial size bottle – I love to trial things if possible and this was only £1.99 if you want to do the same, compared with £5.99 for the full size.
Bottom line, I’m really impressed. The spray has a heat protector built in and despite spraying all over (you’re supposed to concentrate at the roots) didn’t make my hair lank or worse sticky, at all.
I’ve been using it for almost a week now and as I write this I’m even more convinced of its powers – I forgot to apply it today and noticed as soon as I got into the car that my hair was getting flat. In a lightbulb moment I remembered why. I think when you miss something after not using it, that’s the real proof of the pudding, so I feel confident recommending it to you all 
As you can see, I took some iPhone pictures the first time I used it to demonstrate the bounce (please excuse the makeup-less and pyjama-clad me) and I’ve also taken a picture of the day I forgot to use it. Flat as a pancake.
Let me know if you’re going to or indeed have already tried it.
Big bouncy Love,
Rebecca
xo
PS Come back this afternoon for a Real Room make over sent in by Anna
Oooh I’m always looking for volumising stuff for my short bob so I’ll definately give this a go. Have tried Tresemme 24 volume mousse before which is good but can get greasy?
I am very keen to try this out.. my hair is the bane of my life
Wow I have just stumbled across your blog and am so glad to have found you! I used to follow you on RMW and was gutted when you left. I always preferred the lifestyle type posts, (especially loved your bedroom overhaul last year!) so this blog is perfect! It’s really unusual to find something this diverse for the younger reader – most seem aimed at older women but you’ve hit the nail right on the head here!
Looking forward to a free evening to catch up on all your old posts now!! xx
Hi Megan and welcome! So glad you like it over here.
How did you find me? (not that I’m doing a very good job of hiding!)
xo
Lol, I wasn’t stalking, honest!! I was just enjoying some blog browsing over a cuppa, and ended up clicking from RMW to Urban Boheme, and there was something about your new blog on her page
I’m going to Boots at lunch so will pick the wee mini trial one up! You have very lovely hair.
Absolutely love the John Frieda volume range – it has worked wonders for my hair!! Am a firm believer in changing shampoos etc regularly, and bought the James Brown Photo Fabulous Volumising range just before Christmas… it’s good, but the jury’s still out as to which is better!
xoxo
Thanks for the shout out! It was gd timing as I have a shoot today and I always do my own hair. You reminded me to use some! LLGxx
My pleasure – it’s a great find so thanks for sharing!
xo
Yes! I love this too. I have really fine hair so mousse weighs it down but this is brilliant. My mum got me a nice big supply for Christmas along with the shampoo and conditioner.
They do little mini bottles in Boots too – perfect for taking away.
ooooohh I cannot wait to try this… and I cannot wait to get my bob back!!! Over a year of growing my hair and I am so bored with it!! (less than 5 months to go now so will be chopping it all off again in June)